Chennai hosts India International Travel Mart 2021 India’s Premier Travel and Tourism Exhibition
See the Country, Travel the World!
Adding value to the recovery of the tourism industry
Domestic Tourism to aid recovery…
The Voice of Chandigarh | Travel Trade Reporter
As the tourism world slowly gets into recovery mode, we are pleased to announce our first event on the Calendar in Chennai. The pandemic has affected the tourism industry hugely and as the industry attempts to get back into business mode, we are happy to add value to the recovery of the tourism industry.
Sphere Travelmedia & Exhibitions is pleased to announce the conclusion of 127th edition of its ‘India International Travel Mart’, held from 31 March – 1 April 2021 at ITC Grand Chola, Chennai. With this year’s edition of ‘IITM’ in Chennai, Sphere Travelmedia & Exhibitions completes twenty-two years of providing the travel industry and discerning buyers from the travel – trade and corporate sector an opportunity and a consistent platform to add value to their businesses.
‘India International Travel Mart’ will showcase a variety of destinations from different spheres such as pilgrimages, adventures, culture & heritage, beaches, hills and much more. The event had over 70 participants from over 15 Indian states & representation from Italy. The participants include Travel Agents & Tour Operators, DMC, Hotels & Resorts, National Tourist Organizations, state tourism boards, hotel guest amenities etc.
The event was inaugurated by Mr. Shahul Hameed, Chairman, TAAI – South India Chapter, Mr. Seetharam Subramaniam, President, SKAL – Chennai & Mr. Saravanan Palanivelu, Treasurer – Asia SKAL.
The two-day event showcased glimpses from the travel, tourism and hospitality industries. The time for IITM Chennai perfect for the upcoming summer holiday season in India, long weekends as well as round-the-year travel, vacations and business plans.
Boost for Domestic Tourism: The event showcased travel and hospitality products from every part of the country, making it one of the biggest congregations of travel-trade in the country. The event provides unmatched networking opportunities to interact with Travel-Trade and Corporate Buyers alike.
Mr Rohit Hangal, Director, Sphere Travelmedia added: ‘domestic travel as the backbone of India’s tourism portfolio and with an estimated 561 million domestic tourist visits. This segment is probably only second to China in terms of sheer size. With the rapid economic development taking place in the country and the availability of greater disposable income combined with affordable holiday packages, tourism in India is increasing steadily and acts as a catalyst for furthering the economic growth in view of its wide-ranging linkage effects and multiple impacts. The participants from the states of Gujarat, Karnataka, Kerala, Himachal Pradesh, and many more destinations will be seen aggressively marketing their products will be there with their travel and tourism stakeholders”.
- ‘Tamil Nadu Tourism’ is the ‘Host State’ at ‘India International Travel Mart’ this year.
- ‘Gujarat Tourism’ & ‘Karnataka Tourism’ is the ‘Partner State’ at Event
- ‘Statue of Unity’ is the ‘Partner Destination’
- ‘Chattisgarh Tourism’ is the ‘Focus State’ at the event.
- ‘Jharkhand Tourism’ & ‘Chandigarh Tourism’ is the ‘Feature State’ at the event.
- International Participation from ‘Italy’
- Other states being represented include Tamil Nadu, Odisha, Andaman & Nicobar & West Bengal.
- Diverse Tourism segments on display such as Pilgrimage Travel, Adventure, Cultural pursuits, shopping tours, etc.
- The event is being supported by ‘Ministry of Tourism, Govt. of India’.
The ‘India International Travel Mart’ provided an ideal ‘marketing opportunity’ and ‘excellent backdrop’ to enhance the participant’s ‘brand-equity’ in the eyes of the discerning end consumer and the travel-trade.
Speaking on the occasion, Mr. Sanjay Hakhu, Director, Sphere TravelMedia said, “India will be one of the earliest destinations to recover, in spite of the present prevalent business environment and is fast emerging as one of the most interesting and productive markets for the travel trade industry both for leisure and business travel. The visitor profile is on a B2B format like and will have over 2000 Travel Agents and tour-operators’ buyers over two days”.